Santa Maria Novella: Heritage of Craftsmanship and Elegance

Santa Maria Novella: Heritage of Craftsmanship and Elegance

Santa Maria Novella Vellutina Soap

In the winding streets of Florence lies a hidden gem: the Officina Profumo-Farmaceutica di Santa Maria Novella. This historic apothecary, often described as the world's oldest, is a paragon of craftsmanship and tradition.

Marco Polo's tales from his 13th-century travels from Italy through Asia revealed to his readers the wonders of the Silk Road, a network of trade routes linking the East and the West. This route was not only a conduit for silk and spices but also a channel for cultural and artistic exchange, a crossroads between India and Italy.

The enduring legacies of these two ancient worlds are reflected in the products of Khasto and Santa Maria Novella (which you can find here). Visiting Santa Maria Novella in Florence is like a journey through time, where each product tells a story of centuries-old innovation and dedication.

History

The history of Santa Maria Novella begins in 1221 when Dominican monks experimented with herbs and flowers from their monastic garden in Florence, resulting in healing ointments and elixirs. Their fame grew, and in 1612, they opened their doors to the public. Their patroness, Catherine de' Medici, became a symbol of their enduring success.

Santa Maria Novella is renowned for its extensive range. From perfumes and potpourri to medicinal balms and liqueurs, each product tells a unique story. Particularly famous are their perfumes and cosmetics, still crafted using traditional methods where quality and authenticity take precedence.

Santa Maria Novella and Khasto

Part of the shopping experience at Khasto on the Prinsengracht is the scent of Santa Maria Novella's potpourri. Our SMN collection features a wide array of products ranging from luxurious perfumes and scented candles to exquisite skincare items and bath products. A collection of unparalleled quality and beauty.

The products are packaged in typographies and decorative elements developed over centuries, exuding elegance and refinement. Whether you are looking for a unique gift or wish to indulge yourself with a touch of luxury, you will always find something special at Santa Maria Novella.